How can urban studies research engage fruitfully with hip‐hop? This contribution responds to the essays by David Beer and Martin Lamotte on ‘street music’, urban ethnography and ghettoized communities. It discusses how a social science engagement with hip‐hop texts might differ from cultural studies approaches, and how the study of hip‐hop culture can contribute to social movements studies. The essay argues that academics can utilize this form of ‘urban’ culture in various ways when undertaking urban research, teaching urban studies and engaging a broader public in academic research.